13 Years in Business: What Building At First Blink Really Taught Me
Thirteen years ago, I did not think of myself as a founder. I was a creative person with strong opinions about typography, an instinct for aesthetics and an unreasonable belief that brands should make you feel something instantly.
Read MoreDesigning Growth Together: Equity-Aligned Branding for Startups & DTC
As a design studio, we are continually exploring better ways to partner with founders who are building the next generation of meaningful brands. That’s why we’re opening conversations around a collaborative model designed specifically for early-stage startups and direct-to-consumer (DTC) brands
Read MoreKickstart Your Dream : Steps to Launching a Low-Budget Business
The belief that you need a large capital investment to start a business is a myth that has deterred many aspiring entrepreneurs. Fortunately, the digital age has made it easier than ever to bootstrap a venture with minimal funds.
Read More6 Signs Your Business Is Ready For A Rebrand
Rebranding is the process of altering your brand message and identity to better suit your evolving business’ needs. If you’ve been in business a while, you may find yourself asking if it’s time to rebrand. Here are 6 telltale signs that tell you you might be ready to take on the challenge.
Read MoreThe Perfect Instagram Profile - 6 Simple Tweaks To Make A Great First Impression
You only have a few seconds to make a good first impression when someone visits your Instagram page. These 6 simple tweaks will help optimize the potential of your Instagram profile and draw visitors in.
Read MoreHow to Name Your Brand - A Step by Step Guide to Choosing the Best Business Name
When you first start a business, the struggle to come up with the perfect name that’s agreeable to you and your audience can be overwhelming. Here’s my simple method for naming a business.
Read MorePackage Design Mistakes: Lessons to Learn from Tropicana's $55 Million Rebrand Failure
Remember when Tropicana revamped their packaging and the customers hated it? Tropicana’s 2009 rebranding disaster is one of the most interesting case studies about branding through packaging design.
Read More6 Essentials of a Great Website that Converts
If you want your business to be successful in the modern marketplace, you’ve got to have a professional website and here are 6 essential elements of a great website.
Read MoreMust have Brand Images for your Business
Let me share with you a list of 6 must have image shots, you must include in your brand photoshoot to create a strong and captivating brand story.
Read MoreBranding Your Business: How to Get Started
An easy 4 step guide to help small businesses and creative entrepreneurs kickstart their business branding process.
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